【精英翻譯】的部落格

The Rise of Netflix　網飛的崛起

精英翻譯社轉自https://paper.udn.com/udnpaper/POH0062/347423/web/

How did this streaming service change the way people watch TV and become a cultural force?

這個線上影音串流服務是如何改變人們看電視的方式以及如何成為一股文化勢力的呢？

Netflix has come a long way from its days as a DVD rental company. It now produces original movies and TV shows that have become big hits across the globe. Even the latest remake of Hana Yori Dango, also known as Meteor Garden, in 2018 was produced by Netflix. The streaming service has almost 150 million subscribers worldwide as of 2019. With rising subscription fees, more money has been made available for Netflix originals like Stranger Things, Aggretsuko, Chef’s Table, and much more.

網飛從一開始以 DVD 出租公司型態經營到現在已有了長足的進展。它現在會製作原創電影與電視影集，而且它們都成為了風靡世界各地的作品。甚至連 2018 年播映的《花樣男子》（又稱《流星花園》）重拍版也是由網飛製作的。這個線上串流影音服務自 2019 年起在全世界已經擁有將近一億五千萬名訂戶。隨著訂閱費用的增加，網飛便能獲得更多錢來製作原創作品，像是《怪奇物語》、《衝吧烈子》及《主廚的餐桌》等等。

　　Netflix was founded in 1997 by software engineers, Reed Hastings and Marc Rudolph. At the time, it was a competitor of the once popular and now out-of-business movie and video game rental chain, Blockbuster. A famous story claims that Hastings created the company after being charged a $40 late fee by Blockbuster. When Netflix began their streaming service in 2007, things really started picking up. The Netflix original House of Cards, which was first released in 2013, got them eight Emmy nominations and put them on everyone’s radar.

　　網飛是由軟體工程師瑞德‧哈思廷斯與馬克‧魯道夫於 1997 年創立的。當時，它是曾經很受歡迎、如今已歇業的電影及電玩出租連鎖店百視達的競爭對手。一個很有名的故事聲稱哈思廷斯是在被百視達收取四十美元的逾期金後才創立該公司的。網飛於 2007 年開始其線上影音串流服務後，一切開始有了起色。於 2013 年首播的網飛原創影集《紙牌屋》讓他們獲得了八項艾美獎提名並使大家注意到他們。

　　Netflix has had a huge cultural influence. It has become a part of pop culture and has completely changed how people watch television. With more and more people choosing streaming over cable TV, how will traditional cable services respond?

　　網飛已造成很大的文化影響。它已成為流行文化的一部分且徹底改變了人們收看電視節目的方式。由於有越來越多人選擇線上影音串流而非有線電視，傳統有線電視服務會如何因應呢？