【精英翻譯】的部落格

The Coachella Difference　全美最大音樂派對：科切拉音樂節

精英翻譯社轉自: https://paper.udn.com/udnpaper/POH0062/339217/web/

Learn how a valley in California came to draw some of the biggest musicians—and shine a light on important matters.
來瞧瞧一個位於加州的山谷是如何能吸引到許多音樂大咖，並闡明許多重要議題。

Every year, tens of thousands of fans flock to Indio, California in the Coachella Valley to see some of the world’s top musical acts shine. But the Coachella Valley Music and Arts Festival isn’t just about music. Yes, it is a place to have a good time, but this is a fest with a difference. 

數萬名粉絲每年湧入加州印第奧市的科切拉山谷觀賞一些世上最頂尖的音樂明星大顯身手。但科切拉音樂藝術節並非只跟音樂有關。沒錯，這的確是個能讓人玩個痛快的地方，但也是個不同的音樂節。
 

The festival, simply known as Coachella, was first held in 1999. Paul Tollett, a concert promoter, had previously traveled to another famous fest, Glastonbury, and tried to attract some talent to a new festival he had in mind. This one, he said, would be built on respect for the environment, a positive attitude, and comfort, as other festivals he had seen were accompanied at times by pollution and violence. 

這個名為科切拉的音樂節於 1999 年首度舉辦。身為一位演唱會承辦人的保羅‧托列先前曾去過另一個著名的音樂節 ── 格拉斯頓柏立當代表演藝術節，並試著吸引一些音樂才子到他想舉辦的全新音樂節中演出。他表示，這一個音樂節將立基於對環境的尊重、一個正面的態度以及舒適性，因為其它他看過的音樂節有時會伴隨著汙染及暴力的問題。

About 37,000 people attended the first two-day event, headlined by bands like Tool and Beck. Nowadays, the crowds can top a quarter million. People come for acts like those of Bon Iver and Beyoncé, but that’s not all. The festival also promotes carpooling to Indio, has on-site recycling, and uses wooden rather than plastic signs. It all adds up to a different kind of festival, where safety, environmental responsibility, and, of course, great music come together.

約三萬七千人出席了第一階段為期兩天的活動，由像是工具樂隊等樂團以及歌手貝克為主打。現今，參與的群眾可高達二十五萬人次。人們會為了像是美好冬季樂團或是碧昂絲等樂團及歌手的表演而來，但這並非全部的面貌。該音樂節也推廣共乘汽車至印第奧、擁有就地的回收站以及使用木製而非塑膠製的標誌。這一切促成了一個擁有安全性、具環保責任，當然還有美妙音樂的另類音樂節。