【精英翻譯】的部落格

The world's highest-paid female athlete is carefully explaining the process that she hopes will bring her global success.

But Russian tennis star Maria Sharapova, who plays her opening match at Wimbledon today, is talking about her business, not sporting, ambitions.

The 26-year-old has taken the first steps to becoming her own brand, and creating a new business career, with her Sugarpova sweets, newly launched in the UK.

It is just the latest country launch, in an ambitious drive that she hopes will see her become one of the biggest premium confectionery names in the world.

"Business and sport are both very competitive worlds, and I want to be the best in both," says the 2004 Wimbledon champion.

Out of the sport

She says the product, begun entirely with her own money, is the start of her setting up a strong independent commercial foundation for when she leaves the game.

"When I was injured it gave me a chance to consider other options outside tennis," she says, referring to a period in 2008-09 when shoulder surgery meant she was out of the sport for nine months.

The French Open runner-up says it took her two years to create the sweets, which were launched in the US last year and have since been introduced to a number of other countries.

According to Forbes, she has total career earnings of $26m (£17m) and is rated by the business magazine as the 22nd highest paid athlete in the world, and the top female one.

本篇文章引用自http://www.bbc.co.uk/news/business-22999306