【精英翻譯關注新聞】As food costs rise, salaried workers turn to group buying to save money團購拼省錢 @ 【精英翻譯】的部落格

As food costs rise, salaried workers turn to group buying to save money (2014/03/06)

Taiwan’s statistics bureau had some bad news for consumers Wednesday. The price of a basket of 17 daily commodities rose in February at the fastest pace in 25 months. But salaried workers are fighting the inflation trend by engaging in group buying online.

This meal of chicken leg nuggets, flaky onion pancakes, turnip cakes, kimchi and dumplings were purchased in a group deal by four salaried workers. The meal cost them NT$200, or only NT$50 a person.

Here’s how they saved. The order of two dumplings that normally costs NT$50 set them back only NT$28, about a 40 percent discount. They saved about 7 percent on the 13-centimeter long chicken leg nugget and with a drink added, the savings on the three items together was about 30 percent.

“In one month my small family saves about NT$600 to NT$700.”

Vendors who sell through group buying sites see it as a way to sustain revenue growth at a time when the general cost of living is on the rise.

Cheng Ya-wen
Group Buying Site PR Executive
A lot of women and moms are buying daily commodities such as pork chops or chicken cutlets or eggs in groups. Over the last month or two, our sales have risen 15-20 percent.

Seizing on consumers’ desire to save money, group buying sites now offer everything consumers might want, from food and drink to leisure and entertainment. And as they do so, they are generating growth for themselves.

團購拼省錢

主計處昨公布行政院監控的17項民生物價，是25個月來新高。物價上漲的情況之下，不少上班族想省錢，都會在網路上購買，因為無論吃的、喝的、用的，只要上網一起團購，有上班族因此，一個月省下六、七百塊的開銷。

從雞腿排、蔥抓餅到水晶餃，這些是四個上班族一起團購來的，一整桌的午餐共200塊，平均一人只要50塊。

到底有多省，實際來算算，拳頭大的水晶餃兩個，原價50元，團購只要28元，約是打6折的價格。還有約13公分的雞腿外加一杯飲料，總共打了七折。這樣一餐吃下來省了至少3成的費用。

[[上班族]]
一個月我是小家庭，大概(省)六七百塊以上。

網購業者認為，最近物價上漲，使得他們的業績順勢成長。

[[團購網公關鄭雅文]]
豬排或雞排或雞蛋這類民生食材，比較多婆婆媽媽上網搶購，最近一兩個月業績，成長一成五到兩成左右。

看準大眾想省荷包，團購網站從吃喝玩樂通通都有，?上班族省下荷包，也替自己帶來大商機。